EVERY ICON WAS AN âASPIRINGâ SOMETHING ONCE
BeyoncĂŠ sang in church basements before stadiums. Oprah got told she wasnât âright for TV.â Sara Blakely cut the feet off her pantyhose in her apartment before landing in Neiman Marcus. Nobody remembers the awkward beginnings. They remember the empire.
And in this industry? Messy first weddings are part of the process.
Maybe your timeline was chaos. Maybe you undercharged and over-delivered. Maybe you cried in the car on the way home (been there).
Guess what? Every six-figure planner you admire started the same way.
The messy beginning isnât proof youâre not cut out for this â itâs the proof youâre already on your way.
Whimsical Society Presents to You....
5 Days to Kickstart the Wedding Planning Business Youâve Been Dreaming Of.
This isnât fluff.
Itâs practical, step-by-step guidance, with one hour of content + 30 minutes of coaching/Q&A each day to help you:
⨠Define the kind of planner you want to be (and finally stop copying everyone elseâs Instagram bio).
⨠Structure your services + pricing so you donât undercharge yourself into burnout (aka $500 weddings that eat your soul).
⨠Create a high-end client experience that has people raving about you like youâre the BeyoncĂŠ of timelines.
⨠Market yourself without the overwhelm (no, you donât need to dance on TikTok unless you really want to).
⨠Walk away with a roadmap you can actually use to book clients (instead of the notes app graveyard of âsomedayâ ideas).
That's Exactly what we're doing inside the Build Your Dream Wedding Planning Business Challenge
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But the analysis paralysis is real
You binge bridal TikToks, swoon over florals, and could design a seating chart in your sleep.
But turning that passion into a profitable, professional wedding planning business?
Thatâs where most new planners get stuck.
Too many late nights Googling âHow do I actually start this business?â
Too many Instagram scrolls comparing yourself to planners who look like they have it all figured out (spoiler: they donât).
Too many doubts whispering, âWhoâs going to pay me for this?â
Hereâs the good news: You donât have to figure it out alone.
(And you donât need to sacrifice your sanity, your social life, or your Target runs to make it happen.)
Getting clear on your role as a wedding planner (because âI just love weddingsâ wonât cut it)
Building packages + pricing that work (and donât make you resent your clients halfway through)
How to create a high-end client experience (spoiler: itâs not just handing out gift baskets)
Marketing yourself without the overwhelm (bye-bye random hashtags, hello strategy)
Pulling it all together into your personalized action plan (aka your âno more winging itâ blueprint)
Ready to jump in?
$99 regular admission
$89 if you enroll by September 14th using code "CHALLENGE"
đ Enrollment closes September 21st at midnight
Entrepreneur, Educator, Podcast host and Co-Founder of a multi 6 figure event company.
Hi, I'm Karli! I'm here to help you. When I stated my wedding planning business in 2016, I was so lost with what I wanted to do with my life. I began the journey with zero dollars to invest, advertised on Thumbtack, (you know that sight where you can find plumbers, dog walkers and oh yeah, wedding planners?) and only charged six hundred dollars for my first planning client. A few short years later, we (my business partner bestie & I) have a multi six figure business and an amazing team behind us. The road was not easy, I poured a lot of sweat blood and tears into the business, but it's been a thousand percent worth the ride.
âNow, it's my life's mission to help new and aspiring wedding planners build their dreams and create businesses they can be proud of. This isn't just about business; it's about embodying community over competition, something I desperately wish I had when I first started. So, let me be the first to welcome you to the Whimsical Society Club! A space where grit, grace and heartfelt service converge to lift each other higher.
until she learned
When I started out, I wasnât running six-figure weddings.
I wasnât sipping champagne at site visits or hand-selecting linens in Paris.
I was⌠googling âhow to make a wedding timelineâ at 2am and hoping nobody noticed.
đ I undercharged so badly I basically paid to work.
đ My first âsystemsâ were sticky notes and a prayer.
đ And yes, I cried in my car after a wedding (not cute, mascara everywhere).
Sound familiar?
Hereâs the thing: every planner you admire? They had the same messy beginnings. No oneâs first weddings are seamless. Theyâre chaotic, underpaid, and usually involve a hot glue gun emergency.
The difference is⌠they didnât stop there. And neither will you.
Now I run a six-figure planning + floral design business in Houston, and I built Whimsical Society to help new planners skip the binder-and-prayer stage. Because trust me â the crying-in-your-car era doesnât have to last.
Starting a business of any kind can feel overwhelming and doing it alone is lonely. Trust me, I've been there. We all deserve a safe space to learn, ask questions and go after our dreams with no judgement. Which is exactly why I built Whimsical Society! â
The Build Your Dream Wedding Planning Business is meant to propel you forward and set you up for success. I've made the mistakes so you don't have to.
Whether you're brand new or a few years in and just want to learn from someone who's been around for a while, you're in the right place, friend. I can't wait to see you inside.
FAQ's
Letâs clear up the things youâre secretly wondering
While I definitely recommend showing up life so you have the opportunity for live coaching, and bonuses throughout the week, sessions are recorded and available for 7 days. This way, you can watch (or rewatch) when it works for you. (Lunch break learning > scrolling reels youâve already seen 17 times.)
Nope! Whether youâve coordinated one wedding or zero, this challenge will give you the roadmap you need.
Not this time â just one solid, value-packed admission. Think champagne taste at mocktail prices.
Imagine a year from now: Youâre not just dreaming about being a wedding planner. You are one. Clients are booking you, trusting you, and paying you what youâre worth.
⨠PS: Early birds get $10 off if you enroll before September 7th. Because smart planners donât just plan weddings⌠they plan ahead. (Yes, I just made that dad joke. I stand by it.)